Vance & Hines Powerhouse NHRA Pro Stock Motorcycle Team
Vance & Hines, Suzuki Motor USA, and Mission Foods Partner to Create Powerhouse NHRA Pro Stock Motorcycle Team
Vance & Hines today announced a partnership that brings three legendary brands together in a quest for the NHRA Pro Stock Motorcycle (PSM) Championship. This triumvirate of performance-focused, industry-leading companies make the Vance & Hines/Mission Foods/Suzuki Factory Pro Stock Motorcycle Team an early favorite for the top spot.
Suzuki, a global leader in motorcycle performance, plans to add to its NHRA PSM legacy in 2022 when it dubs Vance & Hines as its “premier drag race team.” The two companies have a storied relationship dating back to 1978 with the launch of the GS 1000. That year, Vance & Hines began operating Suzuki’s factory drag racing team, with racing programs under several sanctioning bodies. In the years that followed, they earned numerous victories and championships with company co-founders Terry Vance as rider and Byron Hines as tuner. Ultimately, the collaboration established Suzuki as the fastest and winningest brand on the drag strip. Their success paved the way for the emergence of PSM racing as a professional sport.
When the NHRA, established the PSM class as full-fledged national championship in 1987, Vance won its inaugural race in Gainesville on a Suzuki GS 1150E, and later in that season set a Pro Stock milestone as the first motorcycle to run a 7-second ET. Since that time, Vance & Hines-built Suzuki powerplants have won five NHRA national titles, including three consecutive championships on bikes piloted by Byron’s son, Matt Hines.
The Vance & Hines/Suzuki partnership is a multi-year program which will allow racing fans to see the performance of a 6.3 second, 200+ MPH Hayabusa model in the world’s premier form of motorcycle drag racing. Additionally, fans will be able to experience a Suzuki presence at many of the national NHRA PSM events and V&H/Suzuki team members will meet with fans in the paddock area at every race.
Mission Foods continues its sponsorship of the team in 2022 and has become a significant presence in racing, with partnerships and sponsorships in IndyCar and several racing organizations in powersports. Mission Foods, the largest manufacturer of tortillas in the US and a worldwide leader in Mexican foods, joined the Vance & Hines NHRA PSM effort in 2021.
“Suzuki has a tradition of competing at the highest levels in motorcycle racing,” said Kerry Graeber, Suzuki Motor USA, LLC Vice President, Motorcycle/ATV Sales and Marketing. “Given our history and success in drag racing it’s fitting that we take a high-profile role in NHRA PSM.” Graeber added that “one of the specific goals of this program is to showcase Suzuki’s all-new, third generation Hayabusa sport bike and Vance & Hines is without a doubt the best partner for this initiative. We’re thrilled to be reuniting with Vance & Hines in NHRA to show the extraordinary capabilities of the Hayabusa.”
“We’re happy to expand our partnership with Vance & Hines for NHRA racing and are overjoyed to have Suzuki on board. This is a great expression of our #2FAST2TASTY campaign,” said Juan Gonzalez, Mission Foods Chief Executive Officer. “NHRA with Vance & Hines and Suzuki, IndyCar with Arrow McLaren SP and our sponsorships in American Flat Track will make 2022 an exciting year for all race fans.”
“Vance & Hines was born on a racetrack and has a passion for high performance,” said Mike Kennedy, President of Vance & Hines. “That’s why partnering with organizations with equally strong cultures of winning is perfect for us. We are overjoyed to have Mission Foods return to our program, and to begin a long and successful strategic partnership with Suzuki. This is already a great start to the 2022 racing season.”
Additional details of the Vance & Hines/Mission Foods/Suzuki racing program will be released in February as the team prepares for the first NHRA Pro Stock Motorcycle race of the season in Gainesville, Florida. The season includes 15 PSM races and its finale takes place in November in Pomona, California at NHRA’s Auto Club Finals.
About Vance & Hines
The Vance & Hines brand has always been about enhancing the exhilaration of the motorcycle ride. It started over 40 years ago, when Terry Vance and Byron Hines were two young enthusiasts in the fledgling Southern California motorcycle drag race scene. Terry always wanted to go faster and Byron knew how to make that happen. In short order, their on-track success and innovation drew the attention of other racers, riders and motorcycle manufacturers, which ultimately translated to commercial demand for their products and services.
Today, the Company’s mission and activity is the same; make bikes go faster on the racetrack and take those learnings to make impactful products for riders around the world. Since the Company’s inception in 1979, it has run factory race programs in partnership with Suzuki, Yamaha, Ducati and Harley-Davidson in drag racing, road racing and flat track. Vance & Hines is based in Santa Fe Springs CA and has its Racing Development Center in Brownsburg IN. Learn more about the company’s history and products at www.vanceandhines.com.
Suzuki Motor USA, LLC. (SMO) distributes Motorcycles, ATVs, Scooters, Automotive Parts, Accessories, and ECSTAR Oils & Chemicals via an extensive dealer network throughout 49 states. Suzuki Motor Corporation (SMC), based in Hamamatsu, Japan, is a diversified worldwide manufacturer of Motorcycles, ATVs, Scooters, Automobiles, Outboard Motors, and related products. Founded in 1909 and incorporated in 1920, SMC has business relations with 201 countries/regions. For more information, visit www.suzuki.com.
About Mission Foods
MISSION®, owned by GRUMA, S.A.B. de C.V., is the world’s leading brand for tortillas and wraps. MISSION® is also globally renowned for flatbreads, dips, salsas and Mexican food products. With presence in over 112 countries MISSION® products are suited to the lifestyles and the local tastes of each country. With innovation and customer needs in mind, MISSION® focuses on the highest quality, authentic flavors, and providing healthy options that families and friends can enjoy together. For more information, please visit https://www.missionfoods.com/